Tag Archives: Christmas

Holiday Shopping Trends in the US – Where to focus for next year

A recent survey of twelve hundred customers by ‘Brightpearl’ analyzed the shopping trends over the recent Thanksgiving holiday. The key shopping days focused on were: • Thanksgiving • Black Friday • Small Business Saturday • Cyber Monday Not surprisingly, there is an increase of 21% in Gross Merchandise Value (GMV) growth rate compared to 2014, for independent retailers. Looking at the individual days, Thanksgiving...

Where will you be doing your Christmas shopping?

E-commerce etailers are gearing up, if they haven’t already, for the shopping frenzy that is; Black Friday, Cyber Monday and the weeks leading up to Christmas. Will ecommerce be the primary focus for potential customers in 2015 or will they be pounding the high street, looking for the seasonal bargains? A recent survey of US shoppers found that they plan to split their festive...

What you can expect this holiday season

The planning, communication and integration of ecommerce systems is essential if your ecommerce business wants to make the most of the holiday increase in demand. Reviewing the previous year’s trends is one way to help plan successfully for this year. Google have done just that and devised an infographic highlighting likely shopping trends for the holiday season in 2015. A notable trend from 2014 is...