Tag Archives: ecommerce

Holiday Shopping Trends in the US – Where to focus for next year

A recent survey of twelve hundred customers by ‘Brightpearl’ analyzed the shopping trends over the recent Thanksgiving holiday. The key shopping days focused on were: • Thanksgiving • Black Friday • Small Business Saturday • Cyber Monday Not surprisingly, there is an increase of 21% in Gross Merchandise Value (GMV) growth rate compared to 2014, for independent retailers. Looking at the individual days, Thanksgiving...

Where will you be doing your Christmas shopping?

E-commerce etailers are gearing up, if they haven’t already, for the shopping frenzy that is; Black Friday, Cyber Monday and the weeks leading up to Christmas. Will ecommerce be the primary focus for potential customers in 2015 or will they be pounding the high street, looking for the seasonal bargains? A recent survey of US shoppers found that they plan to split their festive...

Is the Internet the high street store’s friend or foe?

Online shopping is the growth area of retailing, with e-tail sales accounting for almost a quarter of all retail sales. High street stores must choose to innovate or disappear, in this fast paced technology influenced market place. But what can high street stores do to keep pace with online retailer? Can the Internet actually be a useful tool for them to modernize? Innovating the...

What you can expect this holiday season

The planning, communication and integration of ecommerce systems is essential if your ecommerce business wants to make the most of the holiday increase in demand. Reviewing the previous year’s trends is one way to help plan successfully for this year. Google have done just that and devised an infographic highlighting likely shopping trends for the holiday season in 2015. A notable trend from 2014 is...

Key factors in a successful order fulfillment process

The outcome of a successful order fulfillment process is that the goods are delivered, in perfect condition and in a cost effective, timely way. When you are processing lots of orders with only a small workforce, this desired outcome may seem unachievable, with the resultant knock on effect of poor reviews and customers not purchasing from your ecommerce site again. Consider the key factors...

Amazon considers On My Way service but how neighborly are you?

Delivery to the customers’ door is expensive, even for e-tail giants like Amazon. They have explored Sunday deliveries with the US Postal service and are currently testing GPS tracked drones to deliver parcels to customers’ homes but this is subject to regulation and wide scale drone delivery appears to be a future rather than current solution to the doorstep delivery problem. Asking neighbors to take...

Can data analysis and website design enhance your customers’ buying experience?

Making sure your customers enjoy shopping at your ecommerce site is essential to remain competitive. Customer service was a given in the 1960’s and 1970’s, when every community had a corner shop, which thrived because it gave its customers what they wanted. Making sure the consumer experience was favorable slipped down the priorities as shopping became more anonymous from the 1980’s onwards. The growth...

Have you got the in-house skills for order fulfillment?

Order fulfillment is as important to your ecommerce business as an attractive, professional website, great products and optimum pricing. Order fulfillment is the receiving, processing and delivering of products to the end customer. If your customer doesn’t receive the products they ordered in perfect condition, delivered in a timely manner, they are unlikely to purchase from you again and may leave negative feedback to...

Signs it’s time to change your order fulfillment provider

Outsourcing your order fulfillment should save you money, time and allow you to concentrate on your core business functions. If you are finding you are spending more than before on the fulfillment process because of problems with customer returns, for example, then maybe it’s time for a change. Your fulfillment partner is the vital link between your products and your customers. Professionally managed order...

Gaining a competitive edge with efficient order fulfillment

Not just an unavoidable business cost, order fulfillment (if you get it right) has the means to give your ecommerce business the competitive edge. With so much choice on the internet for the discerning online buyer, it becomes increasingly difficult to stand out from the crowd and remain profitable. Consumers expect your inventory to be completely available when they shop. Delays are likely to...